Trekgeekscott -> RE: Twins 2025 Game Day (4/23/2025 9:02:30 AM)
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ORIGINAL: TJSweens quote:
ORIGINAL: Trekgeekscott quote:
ORIGINAL: David Levine Twins’ declining attendance has turned Target Field into the Land of 10,000 Fans By Aaron Gleeman April 17, 2025 MINNEAPOLIS — Attendance at Monday night’s game against the New York Mets laid bare just how far the collective morale of Minnesota Twins fans has fallen since the excitement of October 2023 at Target Field. In the seventh inning of yet another frustrating loss, the team declared an announced attendance of 10,240. As always, that figure represents tickets sold rather than actual fans in seats, a much smaller number. Not only was 10,240 the lowest official attendance in the 16-year history of Target Field, which opened in 2010 and has a capacity of nearly 40,000, but it also was the lowest attendance for any Twins home game since April 30, 2002, against the Tampa Bay (Devil) Rays at the Metrodome. (This doesn’t include the COVID-19-affected 2020 and 2021 seasons with fan restrictions.) How long ago was April 30, 2002? Well, it was one season before a 20-year-old center field prospect named Rocco Baldelli made his MLB debut for the same Rays. And it was just five months before a 19-year-old college student named Aaron Gleeman started blogging about the Twins. But it hasn’t been very long since Twins fans, at this same sold-out park, were celebrating a division-winning team snapping a two-decade playoff losing streak. Less than 18 months later, the fans are watching — or, more accurately, not watching — a team that’s gone 89-92 (.492) since, including 7-12 (.368) this season and 19-39 (.328) in its last 58 games. In timing so bad it could be studied in business school as a cautionary tale, the Pohlad family slashed payroll by $30 million coming off the first playoff success in 20 years, weakening the roster and halting momentum — as well as ticket sales — for a fan base that was just starting to believe again. Then came last season’s collapse, when the Twins squandered 90 percent odds to make the postseason by finishing 12-27. And now here we are, with those late-2024 struggles bleeding into early 2025, and fans showing their dissatisfaction with the team’s owners and on-field performance by simply not showing up to the ballpark. ------------ It started last spring, with Pohlad’s now-infamous “right-size the payroll” comments during a radio interview, and continued in September with an end-of-the-season media session during which he attempted to justify the post-2023 payroll cuts as a “business decision.” “We were headed down a great direction and I had to make a very difficult business decision,” Pohlad said. “That’s just the reality of my world. I have a business to run, and it comes with tough decisions. I wouldn’t make any other decision, because that’s the position we were in.” But as Twins fans have learned the hard way throughout four decades of Pohlad family ownership, running the Twins as a business isn’t necessarily the same as running that business well. Every “business decision” made by the Pohlads has consequences for the team and for its fans. Now the Pohlads are learning the hard way that when you make it obvious you view the team as a business, fans will follow suit by viewing the team as a product requiring motivation to buy, judged solely on its merits rather than on emotional attachment or a sense of obligation to support. And, quite frankly, the product being offered by the Twins hasn’t been good enough to entice potential customers to spend money to watch a struggling roster built by an inactive front office hindered by lame-duck owners who set this whole downward spiral in motion with a “business decision.” Don’t blame fans. They’re just making their own business decision now. https://www.nytimes.com/athletic/6281284/2025/04/17/minnesota-twins-target-field-attendance-drop/ One thing the Author of this article misses is Minnesota, Specifically Mpls/St Paul and the metro, have a LOT of competition for your entertainment dollar. Right now the Timberwolves and Wild are in the playoffs, Lynx will be starting soon, Soccer is popular, there's theaters everywhere, the music scene here, plus walking trails, lakes, food, comedy, etc etc etc etc there are a lot of better options. and the one rule the Pohlads don't understand about the sports franchise "business" is you've got to put a product on the field that wins or nobody will come... The Yankess (god I hate them) understand this. you have to compete for a title every year. They are committed to winning it all, their fans know it...so they know there is a good chance good things will happen if they go to a game. Twins can't say that. I can only hope a new owner understands the economics of pro sports and how it competes for entertainment dollars. When they're losing the attendance war to their own AAA team, it's bad. True. It's better baseball and a better fan experience there.
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